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CRP's Mike Devine comments on the role of temporary POP in Retail Focus (August 2010)
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CRP Print & Packaging Pre Print Business is First Pre Printing Business in Europe to Attain FSC and PEFC Accreditation
July 2010
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CRP Print & Packaging, one of Europe’s leading independent print and packaging groups has been granted FSC and PEFC accreditation within its Pre Print Business and are the first Pre Printing business in Europe to obtain this.
Chris Shaw, Business Manager for CRP’s Pre Print business, led the project on behalf of the company. Shaw comments “We are at the forefront of change within the European Corrugated industry and gaining forestry chain-of-custody certification FSC for our Pre Print business is the first step to securing accreditation for the CRP group”.
Eddie Fellows, Managing Director of CRP Print & Packaging comments, “the knowledge gained during the securing of certification will be used over the next 12 months to ensure we are able to offer all our customers the security of the chain-of-custody accreditation across the CRP group; in doing this we can do our part in helping brand owners work towards achieving their environmental objectives”. |
CRP’s Award Winning Display Business Expands Further with New Appointments
July 2010
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CRP Print & Packaging one of Europe’s leading independent print and packaging groups has demonstrated their commitment to provide best in class customer services along with delivering unique, effective in store display solutions with the expansion of its design and customer facing teams.
The award winning business, which has most recently picked up two more awards at the European POPAI awards, has appointed a new Designer, following the recent appointment of Emma Woodhall, as dedicated Account Manager for P & G. Karine Sears has joined CRP’s Display Business as Structural Designer and brings with her a wealth of experience in 3D structural design of point of sale; along with a multitude of Industry design Awards including Starpacks and ProCarton.
Dev Brahmachari, Sales and Marketing Director Comments, “Both Emma and Karine have first class degrees and are both extremely talented young individuals who have very bright futures ahead of them. We at CRP are committed to the development of all our people and to growing the talent pool within the industry.” |
CRP Print & Packaging Ltd Display Business Win European POPAI Awards Second Year Running
June 2010
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CRP Print & Packaging one of Europe’s leading independent print and packaging groups has won two European POPAI awards for the second year running.
Mike Devine, Sales Manager of CRP’s Display Business, was delighted to see two members of the Display team, Louise Slevin and Emma Woodhall, collecting awards on behalf of the company for their Hardys and Walkers point-of-sale displays at the European POPAI Awards announced in Paris on 24th June.
“We are extremely proud of the achievements of our Display Business for winning these awards for the second year in a row. This really does reflect the talent and energy of our structural design team, always delivering innovative and bespoke display solutions for many major brand owners.“
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CRP selected to Design packaging for New Launch into ‘Energy’ Convenience Food Market
June 2010
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‘Wired’ a revolutionary new energy product to the market, launched by Food Connections Ltd; has chosen CRP, one of Europe’s largest independent print and packaging groups, to develop the shelf ready packaging solution.
CRP, well known for their innovative approach and excellent quality, has created packaging that really reflects the revolutionary nature of the product, which is set to take the energy convenience food market by storm.
The pack is manufactured in F flute, providing strength of corrugated board for transit, but retaining a premium look and feel when on shelf.
For maximum stand out on shelf, CRP’s Litho printing provides striking and vibrant graphics, using a high gloss finish with a spot UV varnish on the ‘Wired’ logos.
Matthew Watts, Sales Manager of CRP’s Litho business said, “We take great pride in being invited to help with the creation of shelf ready packaging solutions for brands that are breaking new ground, especially when products are in exciting new markets.”
For further information please visit www.crpprint.com , call 01536 200 333 or e-mail information@crpprint.co.uk.
grocerytrader.co.uk/
www.packagingeurope.com |
CRP Unveils Revolutionary Bag-In-Box Innovations at LIWF, Stand H35
 May 2010
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CRP Print & Packaging, Europe’s only specialist Bag-in-Box packaging manufacturer will be unveiling the latest innovation in Bag-in-Box packaging at this year’s LIWF.
Well established as the European market leader in Bag-in-Box packaging for the wine sector, CRP has been at the forefront of innovation and development of this market for over ten years. Their innovative approach is helping a shift in consumer perception of buying boxed wine, delivering very high quality print finishes that reflect the premium brands that are now selling wine in this format.
Many global wine brands have partnered with CRP to help them create unique Bag-in-Box packaging, given their expertise in the design, print and manufacture of Bag-in Box line solutions. CRP’s relationships with wine agents and retailers has helped them develop a unique in-depth knowledge of the sector. |
CRP’s Display Business shortlisted for the Marketing Week Engage Awards 2010 for Walkers “Do Us A Flavour” Impulse Hopper Display
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CRP Print & Packaging, one of Europe’s leading independent print and packaging groups is delighted to have been shortlisted in the in-store category of the prestigious Marketing Week Engage Awards.
This great achievement follows on from the unit being awarded ‘Best Temporary Display of the Year’ in the UK POPAI Awards 2009, in addition to best ‘temporary display’ in the Grocery and General Merchandise & Snack Products category, and Innovation Award.
Matt Goddard, Category Brand Manager – Impulse at Walkers said, “The Do Us A Flavour” hopper was a great example of creating a unit to generate new space in store. The flexibility of the unit in the way that it could be fixed to units in store through ties and suckers meant that there was always an appropriate solution for every store. The result of this unit was that we were able to execute a marketing event and launch incremental NPD in a customer we wouldn’t have been able to otherwise.”
“Our ability to create temporary displays that increase sales and influence consumers at the Point of Purchase is vital to our success”. Says Mike Devine CRP’s Display Sales Manager. “Working with many of Europe’s largest brand owners we have a unique insight into designing POP units that influence consumer purchasing behaviour and CRP being shortlisted at these awards demonstrates that understanding.”
The award winning CRP Display business is well known for its innovative creations, producing displays specifically designed for impulse purchasing to be placed flexibly within a broad range of retailer environments. The business has provided many of Europe’s largest brands excellent in-store execution of promotional activity. |
CRP Continues Business Expansion through Appointment of a New Business Manager in its Direct Food Contact Packaging Business
Jan 2010 |
CRP Print & Packaging, one of Europe’s leading independent print and packaging groups, has appointed Bruce Ward as Business Manager to lead its Direct Food Contact Packaging Business.
Bruce will be responsible for management and future development of the business. Bruce has a wealth of experience in the packaging industry; joining CRP in 1987 in its Pre-Print Business, and was the Project Manager for setting up CRP’s Litho and Digital business. Most recently Bruce was the Operations Manager for Direct Food Contact Packaging Business.
Eddie Fellows Managing Director for CRP comments, “We set out to have our business management structure in place by early 2010. This is our penultimate appointment and it gives me particular pleasure as Bruce is our own home grown talent. Bruce’s appointment will ensure we continue to focus on bringing value to our customers and the developments of new products within this exciting sector that we already hold a leading market position within.
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CRP Wins European POP Gold Award for Pringles Display
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CRP Print & Packaging, one of Europe's leading independent print and packaging groups, was delighted to win a gold European POPAI award for an outstanding designed merchandising unit in the temporary display for food category. The hanging display for newly launched Pringles Rice infusions provided the opportunity for the product to be merchandised in often unused areas in store where shelves and side panels of the shelving units meet.
"It is fantastic news for our display team at CRP. We pride ourselves on being extremely creative, whilst at the same time producing pos that meets both brand and retailer requirements, in addition to being easy to shop." Said Dev Brahmachari, Sales & Marketing Director. "Our display team continue to demonstrate that the creation of imaginative designs allows our customer the most unique solutions for their brands."
The product is merchandised horizontally and is shopped by simply pulling it out of its location. The design gives the product great visibility, reinforces the brand and is extremely eye catching, ensuring Pringles achieve great standout in store. Several different versions of the same unit were produced and distributed successfully throughout Europe. |
New Appointments in CRP's Growing Litho Business
This year CRP Print & Packaging, one of Europe's leading independent print and packaging groups, has seen substantial investment in new equipment and people in their expanding Litho Business. Two new appointments, Matt Watts as Sales Manager and Tara Walker as Structural Designer, will further strengthen the existing team.
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Matt Watts is appointed as Sales Manager and will be responsible for management of existing customers and new business development. Matt brings a wealth of experience in a range of packaging sectors to the role, starting his career as a graduate trainee at DSS and then joining SCA's specialty business. Matt has worked for CRP in its display business for the last two years.
Tara Walker joins the CRP award winning design team from Smurfit Kappa after a short sabbatical traveling in Asia.
Dev Brahmachari, Sales & Marketing Director for CRP comments, "It's an exciting time for our Litho business. These two new senior appointments ensure we continue to focus on bringing value to our customers in high quality account management and structural design." |
CRP Wins ‘Best Temporary Display of the Year’ in UK POPAI Awards 2009
CRP Print & Packaging, one of Europe’s leading independent print and packaging groups, are delighted to have won 3 awards at the prestigious POPAI ceremony, including gold, for best temporary display of the year for their Walkers 'Do Us A Flavour' Impulse Hopper Display. The winning entry was received following the display also winning gold for best ‘temporary display in the Grocery and General Merchandise & Snack Products category along with an Innovation Award.
This great achievement follows the company’s success earlier this year at the European POPAI Awards, where they won a gold award for their Pringles Rice Infusion Display. |
The hanging display utilises one structural design which enables the unit to be placed in a number of impulse sittings including; chillier cabinet sides with suction cups, gondola ends and tensile barriers with cable ties, as well as floor placements with single or double sided options.
The hopper was designed for a range of retail environments from garage forecourts to retailers such as Boots and Superdrug. In each retailer environment two units were placed to cover the range of 6 new flavours. Each hopper contained 24 bags of crisps (the same number as the current SRP quantity). Each display was sent direct to store in a flat packed format and were erected and placed by store staff.
Matt Goddard, Category Brand Manager – Impulse at Walkers said, “The Do Us A Flavour” hopper was a great example of creating a unit to generate new space in store. The flexibility of the unit in the way that it could be fixed to units in store through ties and suckers meant that there was always an appropriate solution for every store. The result of this unit was that we were able to execute a marketing event and launch incremental NPD in a customer we wouldn’t have been able to otherwise.”
“Our ability to create temporary displays that increase sales and influence consumers at the Point of Purchase is vital to our success”. Says Mike Devine CRP’s Display Sales Manager. “Working with many of Europe’s largest brand owners we have a unique insight into designing POP units that influence consumer purchasing behaviour and CRP winning the best temporary display of the year demonstrates that understanding.” |
CRP’s Creative and Innovations Team Win Starpack Award for Revolutionary and ‘Fashionable’ Liquid Packaging
CRP Print and Packaging, one of Europe’s largest independent print and packaging groups, has changed the rules of liquid packaging in developing “this season’s hot accessory”. CRP worked closely with Gallo Family Vineyards to launch a limited edition handbag style wine box for their White Grenache variety and this ground breaking packaging won a bronze award in the Best Drinks Design Category at the 2009 Starpack awards. |
Not only is the “clutch bag” packaging an ideal gift to give to party hosts, but it also holds the equivalent of two bottles of wine and can be easily stored in the fridge. The clever design also allows the user to carry and dispensing of wine with one hand. The pack is tamper proof, produced from a single piece of corrugated and is 3 point glued on a high speed line. In addition, there is a series of complex folds that make assembly for the wine filler very easy.
This revolutionary design has assisted in a shift in consumers’ perception of buying boxed wine, and succeeded in making wine packaging more feminine and desirable compared to others currently available. Dev Brahmachari, Sales and Marketing Director at CRP says, “We are delighted to have had the opportunity to demonstrate how CRP can push the boundaries of traditional packaging to create a pack which is original in design, functional and made from sustainable resource whilst reinforcing a brand’s values to its consumers.” |
CRP's Customers Benefit from further investment in BobstDie Cutting
June 09
CRP Print & Packaging, one of Europe's largest and well invested independent print and packaging groups, has installed a Bobst SPO-160-VISION-PR into its Litho packaging business. The investment highlights the company's continued market success, and plans for growth, within the shelf ready and decorative packaging markets.
The new Bobst die cutter is fitted with a unique camera system to register print, this allows for the litho sheet to be adjusted and alignment of each sheet is corrected prior to the die cutting process. The print to die cut register this system delivers is 0.25mm the only one of its kind world-wide, this equipment eliminates any misalignment between printed sheet and litho laminated boards |
A turnkey Bobst operation since its start up in 1999 CRP's litho business is now the UK's third largest manufacturer. The installation of increased die cutting capacity was supported by the continued growth in sales the company has enjoyed over the last three years.
"Our customers and potential customers are looking for other supply options outside of the major print and packaging groups for litho packaging" comments Dev Brahmachari Sales & Marketing Director at CRP. Our focus is on our customers. We understand that each of our customers have very different requirements. We make every effort to understand their markets and then shape a unique service offer to meet their requirments. The new Bobst will allow our customer to benefit from increased productivity, flexibility and capacity. |
CRP Article in Print Week
May 2009
"A stable of blue chip customers has helped CRP thrive during the downturn"
Read the full story by Tom Hall here
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